ingrid is a graphic designer, visual artist, & writer
who grew up in small-town Manitoba and has moved back to Winnipeg after living and studying in Hamilton and Montreal. They enjoy both film and digital photography as well as doing occasional multimedia projects and foraying into comics. Their work is grounded in research and expressed through storytelling across various mediums.
CONNECT AND COLLABORATE:
thin air
EVENT CAMPAIGN
Design promotional material for an upcoming local event for 2022. Based on research, create new artwork for the theme graphics and then design five different event expressions.
outskirts
BRANDING, RESEARCH, & CAMPAIGN
Research and gather the pertinent information about a social issue that struggles with a communication problems. Then create a logo, brand toolkit, and campaign for the social issue. Outskirts is a fictitious organization that that advocates for rural Queer people in Manitoba and amplifies their voices.
silk oat milk
PACKAGING REDESIGN & AD CAMPAIGN
To create a new and effective consumer product design for the purpose of revitalizing a retail beverage brand and apply the new packaging to the existing carton. Then create a series of two ads as a campaign to launch the new product design.
bison books
REBRAND
To create a new visual identity system for an existing organization. The project consisted of conducting research, development of the brand strategy, articulating a brand story, and creating a new brand identity. Then building off of those components to create expressions and make a brand toolkit.
the stone sky by n.k. jemisin
BOOK COVER DESIGN & CSS ANIMATION
Redesign a book jacket for an assigned title using up to two typefaces and up to two colours without photographic or illustrative elements. Then design a three page website to sell the book using css animations.
there is no such thing as neutral graphic design
EDITORIAL DESIGN & PHOTOGRAPHY
Design a four page feature article for a fictitious magazine that explores contemporary ideas and methods in design and creativity. The opening spread will use a unique, photo-based solution that acts as a visual metaphor for the content of the article.
buzz coffee co. 2021 investors report
EDITORIAL DESIGN, PHOTOGRAPHY, & PRODUCTION
Spread out over two terms, this project involved designing and printing an annual report for a fictional coffee company including: photography, typesetting, client edits, printing, perfect binding, and creating an accessible pdf.
